Launch Playbook that reportedly greeted less warmly, may be changed crowded if Jennifer Lopez or J-Lo comes promote it. This is what Best Buy in attracting the attention of consumers to buy Playbook.
No mention is whether J-Lo's Playbook become brand ambassadors in the United States (U.S.) or not. What is clear, it seems American Idol judge is lined up to star in support of tablets made by Reserach In Motion (RIM) is.
Reported by The Sun on Thursday (21/04/2011), one day after the launch of the Playbook, 41-year-old woman accidentally went to Best Buy in Los Angeles, USA, to raise 'awareness' public of the presence of Playbook.
To create a consumer to know, J-Lo suggested the Best Buy and marketing teams RIM to post a series of tweets to more than 1.5 million followernya, about his coming to Best Buy.
"I'll pick new Playbook @ BlackBerry # @ BestBuy today at 6 pm. Anybody want to join?," wrote the singer of 'Love Do not Cost a Thing'is. Several others posted tweets in a row until he finally truly arrived at Best Buy and hold Playbook.
"I almost got to see @ @ BestBuy BlackBerry # Playbook. # LOVE? it! Everything I need, music, web applications and is based on my bag!," he said.
J-Lo's Coming to Best Buy while also promoting a new album soon circulated, entitled LOVE. That is why, in addition to affix hashtag # Playbook, several times he also seemed to include hashtag # LOVE.